Sweden National Football Teams

Client: Swedish Football Association
Services: Branding, Digital & Print

I’ve been working with the Swedish Football Association (SvFF) since 2019 and this is one of my favourite projects.

I had the great and fun job to improve and develop the brand for the National Teams (men, women and youth). This included an expanded colour palette and new graphics to create more depth and diversity to the existing brand. The new and developed brand has since been used in several areas such as; Arena Dressing, Social Media, Ticket Sales, Players’ Bus, Changing Rooms and at Press Conferenses.